For most of my adult life I have avoided sodas. Sugar-water. Not healthy. In recent years my wife and I have discovered flavored carbonated waters. And not simply flavored, but this new genre of faintly, teasingly flavored. Bubly brand may be the poster child at present. And faintly it is. But there has seemingly just emerged a new one, Spindrift. More flavor than Bubly and still not as over-powering as traditional soda. Anyway, I have been thinking of how these "naked" sodas are actually more, not less, than the giants in the market. Kind of like how vintage Hondas are. Simple. Unadorned. Sugarless. Less is indeed more.